Makeup
Best Mascaras
Mascara Formulas:
What is the secret to finding the ultimate formula for you? It ultimately depends on the lashes you are starting with. An honest evaluation is your first step. Examine your lashes to determine the qualities you will need to look for. Do you need to make your lashes longer, thicker, or darker? With so many mascara formulas on the market, your possibilities are seemingly endless. You will find formulas such as water resistant, lengthening, thickening, conditioning, tubes, or smudge resistant that will end all of your lash woes.
Colors:
Although black is the most popular color, you have many options to choose from to make your eye color pop. Brown black and brown are the most natural looking. Fashion colors come and go, but the current trends are plum, navy, and green. Some lines even have clear mascara that works well for beginners.
Your perfect prescription:
Short lashes - Look for a lengthening formula that will make your lashes appear that they go on for miles.
Thin lashes - A thickening formula will make your lashes appear full and luscious.
Dry or brittle lashes - Conditioning mascaras will stop the breakage that can make lashes appear shorter.
Contact wearers - A gentle basic mascara is your best choice. Water resistant or lengthening formula's can get caught under your contacts and cannot be broken down by your tears.
Athletes and those who may tear - If you plan on crying or perspiring, water resistant is always your best formula choice.
Oily skin - Try one of the new tube formulas that won't be broken down by your bodies natural oils.
Brown eyes - Black, Brown Black
Green eyes - Plum, Forest
Blue eyes - Navy
Application:
After applying your eye makeup, use mascara as your finishing touch. Always remember to curl your lashes before applying the mascara to prevent breakage. Coat both sides of your lashes for the fullest effect. Do not try to go all the way to the root or you'll end up with mascara on your lids. Then, gently sweep the brush up through the lashes. This will help evenly coat the lashes and stop clumps. For longer looking lashes, concentrate on the tips of lashes. For thicker looking lashes, apply more color from the base to the midpoint of lashes. You can apply up to three coats to enhance the lashes, but do not let dry between coats.
Removal:
Most companies recommend using a separate eye makeup remover at night to remove all traces of eye makeup. If a water resistant mascara is your weapon of choice, you will need to use one specifically formulated for that type. The new tube type of mascaras simply need a combination of water and pressure and the tubes glide right off the lashes.
Eye Do's:
Remember to discard your mascara every three months. An easy way to remember is to purchase a new one with the start of every season.
Keep your mascara to yourself. Never share your mascara with anyone.
Twirl the wand in the tube instead of “pumping” the wand in and out of the tube, you will add air and dry the product out.
Best of the Best:
Women tend to be completely obsessed with their mascara. And after trying these mascaras, I can certainly understand why. The perfect mascara is like your best friend, always there when you need it, and will never flake on you. Department store divas be on alert: these are the best mascaras money can buy.
Expert Review by
Melanie Engle
Beauty Expert
Featured On:
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